Business Intelligence for MPs Blog

As we’ve now reached two months in lockdown due to the precautions needed for COVID-19 safety, we’re quietly optimistic that the economy seems headed back in the right direction. That’s not to say, from a business perspective, that our customer community is out of the woods just yet.

We have great partners and get a lot of feedback and suggestions on ways to attain more value out of their MSPCFO subscriptions. A question came up recently regarding the current economic climate that prompted us to think about a subject for further analysis: How might staffing times change given The New Normal (TNN). Clients still have work [...]

Over the past two weeks so much has changed. Small businesses are no longer thinking of thriving, they are thinking of surviving. MSPCFO has always been a remote company, so our operations do not really change. We know for others there will be a need for meaningful adaptation to the new normal. Over the past several years of serving the [...]

During our on-boarding conversations with MSPCFO clients, our Customer Success team looks at an MSP’s data and sees where they might have data gaps. What can be surprising for clients is how much is revealed about their business during those initial conversations. just collecting and looking at your data uncovers a great deal of value. This is [...]

Our latest webinar, How to Grow Sales: Data and Perspective, looks at how Managed Service Providers (MSPs) can keep their sales funnels full of warm leads. You can access the webinar by clicking here - webcast online. By analyzing data collected from hundreds of MSPs, we have identified some common characteristics of companies that are [...]

Suppose that you’re considering hiring one of two accountants. The first accountant is fresh out of college and charges $25.00 per hour to prepare your taxes by the book. The second accountant has decades of experience and charges a flat rate of $1,000.00, but he or she is known for saving clients thousands of dollars on their state and federal [...]

Referral marketing is one of the most effective strategies that businesses – including MSPs – can employ to acquire new customers. Most would-be buyers are seeking referrals and most existing customers are willing to give them, but the connection rarely occurs because most companies fail to ask their existing customers for a referral.